The TV station internally separates the production and broadcast of the program, making the program production self-financing, operating independently, implementing enterprise management, and completing the production tasks designated by the station. Its main operational characteristics are: the main news broadcast by the TV station and the program that plays a guiding role are completed by the TV station itself. The rest of the general programs (especially the entertainment programs and advertisements) are completed by the social forces, and the TV station is responsible for reviewing and checking. , paid for purchase. The biggest advantage of the separation of production and broadcasting is that it can control the increasing cost input, save financial expenditures, compress the increasing number of personnel, and find a safe place for institutional reformers to divert. At present, the Chinese entertainment report, which is becoming popular in the country, is an exciting example of relying on social forces to implement the separation of production and broadcasting.
However, on the whole, the implementation of producers and the separation of production and broadcasting are carried out under the condition that the total system reform of TV stations has not yet begun. Therefore, there is a disharmony between the new operation mode and the old management system. Some of them havetily launched, and they feel awkward after running for a while, and then they return to the old road again. Some of them are called reforms, but they are called the producers, and the heads of department heads, column heads, or department heads are called producers. As a kind of treatment or honor, it fundamentally distorts the connotation of the producer system, and therefore does not play a big role in promoting institutional reform. With the advancement of the internal reform of the TV station, the institutional reform has gradually matured, and the implementation of the producer system and the separation of production and broadcasting are sooner or later. This is also the only way for the reform of the Chinese TV system.
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