Senior Executive, Business Series Men's Kings Spring/Summer 2011 New Collection

Founded in 1984, King Wen has been dedicated to creating premium apparel for senior executives and business professionals. The brand is committed to becoming a leader in the domestic fashion industry by continuously innovating and elevating its standards. As one of the pioneers in the Chinese apparel sector, King Wen was among the first to introduce the concept of intangible brand assets. It developed and implemented a comprehensive brand strategy, investing heavily in Corporate Identity Systems (CIS) to strengthen its brand image and promote global standardization. Over the years, the company has closely collaborated with international fashion leaders, driving the transformation and modernization of traditional clothing manufacturing. King Wen follows a business philosophy centered on high design, advanced technology, and strong brand value. The company focuses on understanding consumer needs and constantly improves its service model to add more value to the brand. It promotes a lifestyle that emphasizes quality, elegance, and a refined way of living. For decades, King Wen has maintained a strict focus on product quality, paying close attention to every detail. To ensure top-tier craftsmanship, the company has introduced cutting-edge equipment from renowned brands such as PFAFF, DKEPP, and Mitsubishi Heavy Industries from Germany, Italy, and Japan. All products are produced under the internationally recognized ISO9001-2000 quality management system, ensuring consistent excellence. The brand's shirts, jackets, and suits have been consistently recognized as "excellent products" by the National Garment Quality Supervision and Inspection Center and the China Garment Association for six consecutive years. Additionally, King Wen has earned the prestigious title of "Advanced Unit in Quality Management." Visit the official website to learn more about King Wen’s journey, values, and latest collections. Next Full Story

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SHAOXING LINGGE TEXTILE CO., LTD. , https://www.lingertex.com