[China Glass Network] The sales department often faces such problems and confusion: the team seems to be very close to the work mood. In the past, the work situation where everyone is immersed, busy and excited can not be seen. Instead, it is time to chat, daze, and It’s not that when I go out, I don’t know where to go, and I don’t bring back the customer list... Is our performance indicator too heavy? But is there no result? The meeting discussed this issue and found that everyone's fingers are pointing out: the company's products are not good, the after-sales service is not matched, and there is no coordination promotion work...
This situation is like a pandemic spread in the team, affecting the morale and performance of the entire team, what should I do? How can we reach the end of the month? How do you let your team and individuals grow and self-improve through the platform of their work?
Everyone in the sales executive and team is faced with how to manage the mood of the entire sales team, let our sales team quickly enter a virtuous cycle of high morale and mutual promotion, while pushing our sales staff to the self-management and learning express. Road.
From a management perspective:
Sales team job burnout, like a cold, most of the reasons may be simple: communication. Two-way, positive communication.
Bad, negative and negative communication is a huge cost for the company.
Smooth communication is the fuel and power that drives our acceleration.
When the sales executive or staff feels the negative emotional hazard in the department, it is necessary to immediately check the status of the company: Has the external market and the internal environment changed? Do competitors have some new initiatives? The change creates opportunities in the same way that brings risks? Or is it also creating an opportunity that also brings unknown risks? Does everyone understand the opportunity and take risks seriously?
For management, does the company fully communicate the information of the future direction of the enterprise to each level? At the same time, I heard the news from the market. Does every colleague feel that his or her opinions are fully communicated and valued? Does the company give employees enough opportunities and space to express their ideas?
Giving our internal customers a chance to communicate will greatly motivate employees to innovate and achieve a sense of accomplishment. The frustrated and suppressed emotions will suppress the morale of the team and cause a cold.
The following steps will help cure the cold, evoke morale, and help the sales team regain their interest in work.
First, the position of multiple roles:
In addition to positioning themselves in the role of professional managers, sales executives can also play the role of coach, mentor, and friend in various informal communication situations and according to the status of the personnel.
The transformation of roles marks that we can use more management tools and various forms of communication to enhance the effectiveness of our management and leadership to achieve better results.
Second, describe the vision, communication values:
If the sales person does not understand the future direction of the company, it will often lose confidence in products and services. And this kind of emotion will quickly affect the market through various contact points of the enterprise, forming a vicious circle of enterprises, employees, customers and performance. Employees are the breakthrough points that we can focus on and are more important. Only by revitalizing the employees' work confidence can they stimulate the benign operation of the market. Therefore, in the process of communication, the company's vision, values ​​and the company's expectations for talents are repeatedly stated.
At the same time, the company must pass the formal issue of the document and evaluate the work of the employees through performance management and performance appraisal.
Communication is two-way, and companies must also open up space to understand what the sales team needs and what to expect. So that they understand each other and build a win-win situation.
Third, set an example and create a positive and enterprising working atmosphere
Just as Nokia put forward the concept of “small pond in a big pondâ€, in the enterprise, it is not only the atmosphere of the whole enterprise that affects the results, but more importantly, what is the idea of ​​the colleagues in the department, what is the action, others What is the result? If there are continuous colleagues in the department to achieve good results, on the one hand will pressurize the entire team, but also will drive the enthusiasm and initiative of others. The team encourages each other and advances together to enter the level of benign competition. Everyone will feel very excited and stimulated. The cold will be cured and the emotion will quickly enter from the burnout period to the active excitement period.
From the perspective of self-growth:
Let's look at three secrets of happy work:
First, the shaping and pursuit of the external environment: How should I adapt to corporate culture? Second, the exploration of inner spiritual power: How can I pursue self-growth? 3. Look for Zhang Chi's inner balance: How can I solve the excessive workload? We will Three tips are explained.
First, the shaping and pursuit of the external environment: how should I adapt to corporate culture
Let us first understand what the business benefits us:
1. Corporate culture is the concrete manifestation of the corporate vision, and is the strategic direction of the enterprise.
2. In an uncertain situation, corporate culture provides employees with a basis for decision making.
3. Corporate culture forms a common language internally, reducing the cost of organizational communication.
So as an employee, how do we adapt to the organizational culture to carefully observe and carefully understand the formal and informal communication channels of the enterprise. From the daily problems and solutions of the company, we will find out the reasons behind and support the system, and then how to use the internal environment as a lubricant to better accomplish the goals of work and self-growth.
If you leave because you can't adapt to the business, please ask yourself: Is this an excuse? If you want to escape because you can't solve some difficulties, or you can't get used to doing things, then there is a psychological preparation: even if we go to the next place, we may face the same problem or situation. Therefore, it is better to think of countermeasures in this place.
Try to look at everything in a positive, open manner, open the window of our hearts, let us breathe more fresh air, and cure the cold faster.
Second, the exploration of inner spiritual power: how can I pursue self-growth
Are you a frog that is blinded by a comfortable environment? Always ask yourself: When you feel tired and helpless to give up, when you feel that "even if there is nothing unacceptable in front of you," have you asked yourself: I am slowly burned in the pot Inside the water?
There are no obvious crises and no obvious turmoil. The following factors may be the reason why you have a cold for your occupation:
1. Always use the past experience to handle the work 2. Always use one or two strokes to work easily. It is not difficult to study hard and work hard. How difficult is it to maintain a kind of continued growth?
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