Recently, as gold prices continue to fall, gold jewelry consumption has become a hot spot. Ms. Ding complained to consumers that “there was a chaos in Beijing’s individual gold stores during the National Day to collect high wages. A thousand gold rings weighing 6.35 grams cost 220 yuan.
According to industry insiders, "As the capital price of Beijing enters the '2' era, some merchants may guarantee profits by implicitly charging high labor costs.
Beijing law firm said, "There are no specific regulations on gold jewelry processing fees in China's price regulations.
Buy jewelry and pay attention to hidden charges? There is no legal requirement for the so-called labor costs.
Recently, Ms. Ding, a Beijing citizen, came to Fengzhu District, a famous brand gold shop to buy gold jewelry. Ms. Ding said, “This store is selling at a price reduction. Thousands of gold jewelry is 280 yuan per gram. At that time, it was attracted by the cheap price and bought a thousand gold ring weighing 6.35 grams.
“After going home at night, Ms. Ding opened the ring and the payment receipt carefully. The amount of the unit price multiplied by the quality seems to be less than the amount paid by herself, and it was carefully counted again. I found that I paid more than 220 yuan.†Said the lady.
Ms. Ding carefully checked the documents and found that there was a cost of processing 220 yuan. Ms. Ding said, “When I bought it, the staff did not explain the need to pay the additional labor. Because there was no work fee in the shops such as Caibai and China Gold, and the price of the jewelry was multiplied by the price of the gold price on the day. It is.
In this regard, 20 Beijing residents were randomly interviewed, and only 5 of them expressed their understanding of the labor costs. The rest of the public said they did not know. Another Beijing consumer, Ms. Liu, said, “I only know that processing fees are needed when reprocessing gold jewelry. I don’t know when I buy it.†Ms. Jiang, who is preparing to marry this year, is buying various types of jewelry. Said, "You really gave me a wake up, and I must pay more attention when I buy it later.
According to industry insiders, “the processing fee for gold jewellery is unreasonable, which is a concept of confusion. The goods that are sold are the products that are already processed, including gold bars, and processed, there is no separate processing fee. Just like a piece of clothing, the retail price it presents to the consumer itself includes its processing fee and fabric loss. Is it also a separate processing fee?
Lawyer of Beijing Law Firm said, "There are no specific regulations on gold jewelry processing fees in China's price regulations. Although the price of gold jewelry is affected by the international gold price to a certain extent, the final retail price is regulated by the market rules. There is autonomous pricing power." Yu said, "That is, the gold price + processing fee is only a pricing strategy for the business, as long as it is clearly marked in the eye-catching, and inform the consumer in advance.
The industry insiders stressed that “businesses should take the initiative to inform consumers about the actual situation of collecting fees and protect consumers' right to know. Consumers should buy them after asking for processing fees. Especially when shopping for goods, it is best to put gold prices and The total processing price is added to compare the total price." "Some businesses may be forced to reduce the pressure on inventory, through the implicit way of collecting processing fees to ensure profits." Industry sources said.
Hong Kong enterprises generally adopt the OEM sales model, the work cost is too high, and the allegations are unreasonable.
It is worth noting that not only the small-scale domestic gold stores have the trouble of collecting labor, but many consumers in Beijing have reflected that some well-known Hong Kong jewellery brands also have problems such as excessive work costs and no explanation of the pricing principle.
Visiting a Hong Kong brand jewelry counter, a 2.63 gram thousand gold pendant, the cost is as high as 100 yuan. The staff said that "the labor fee is stipulated by the company headquarters, and the clerk is only responsible for sales." At another Hong Kong enterprise counter, a 15 gram-thousand-thousand gold bracelet has a work cost of 208 yuan. Staff members also cannot explain the pricing principles of wages.
Ms. Liu, a Beijing consumer, said, “The Hong Kong brand has a high cost of work. It is difficult to buy the favorite jewelry according to the gold price of the day. Usually, it costs an extra one or two hundred yuan.
The survey found that Hong Kong enterprises failed to provide domestic consumers with corresponding services and experiences in the process of using high-cost labor. A well-known Hong Kong jewellery company was exposed to the media twice during the week of August 26 and September 3. Why do Hong Kong enterprises repeatedly expose quality problems, industry insiders said, "The OEM industry is very common in the jewelry industry. Most well-known brands adopt the practice of 'branding'. The jewelry sold by the company is mostly produced after processing in the processing factory. In order to solve the problem of high gold prices and rising labor costs, some well-known Hong Kong jewellery brands have moved their foundries to the Mainland, and the quality of some foundries in the Mainland has been uneven, resulting in quality problems in jewellery products. .
According to the data, in June this year, a Hong Kong jewellery leading enterprise was capped in the first phase of the first phase of the Wuhan Cultural Industry Park project. At that time, more than 80 supplier representatives signed the contract with the site.
According to industry insiders, "businesses are not manufacturers, and they are unable to control all aspects. When quality problems occur, they are very helpless. After all, there is not so much energy in the business before the goods are put on the shelves. It is generally a spot check and the possibility of quality problems is indeed Existence.†He also said, “Hong Kong enterprises have been forced to rely on third-party supply due to blind expansion due to blind expansion. This kind of OEM model will inevitably lead to quality problems.
An industry executive who did not want to be named revealed that "jewelry companies have industrial companies and commercial companies. Industrial companies are a combination of production, supply and marketing. They have large scales and have their own design studios and quality inspection rooms. , product production plants, etc. Commercial jewellery companies do not have their own products, are from third-party goods, but also in line with national quality standards, and to provide consumers with normal after-sales service." He said, "Some Hong Kong jewellery brands claim to have their own jewellery production bases, but in fact most of the products are purchased from third parties at low prices, and the sale of OEMs is profiteering, infringing consumers' right to know, and charging a high amount. The cost of work is extremely unreasonable.
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