Clothing tag standardization can promote development

It is understood that at the beginning of this year, relevant national departments implemented 10 national standards for clothing. Including: "The pH of garments directly contacting the skin must be between 4.0 and 8.5" and "The content of formaldehyde in suits should not exceed 300 mg per kilogram". According to the National Compulsory Standard GB18401-2010 "National Technical Specification for Basic Safety of Textile Products", infants and young children textile products must be marked on the instructions for use "infant and child supplies", other products should indicate in the use of instructions on the basic safety requirements category. Clothing tag is the use of clothing instructions. The tag of textile products sold in China should comply with the requirements of the mandatory standard GB5296.4-1998 "Consumer Goods Instructions for Use of Textiles and Garments". The main contents include: the manufacturer's name and address, product Names, product types and specifications, components and contents of raw materials used, washing methods, precautions for use and storage conditions, product lifespan, product standard number, product quality grade, product quality inspection certificate. The instructions for use are often different in different countries and regions, such as nursing labels. In some places, signs are required to identify nursing methods and the sign rules are different. In some places, it is required to describe nursing methods in the language of each area of ​​use.

Although the identity of each apparel company has its own characteristics, most of them have the name, address, telephone number, zip code, logo, etc. on the logo. Some companies need to print on the nature of the company (such as Sino-foreign equity joint ventures, sole proprietorships, etc.), and some clothing manufacturers simply treat the small logo as a miniature "advertisement", giving people a more intuitive feeling. Make consumers have a deeper impression on their own products, play a very good promotional role.

And some brand-name manufacturers, in order to protect their products from counterfeit and inferior products, do not hesitate to use a variety of holographic anti-counterfeit labels and bar codes. This not only protects the interests of the enterprise itself, but also protects the interests of consumers.

Yang Ping, deputy director of the China Textile Industry Association's testing center, said that in order to harmonize the unification of hangtags, it is firstly necessary to unify local standards and requirements, making it more difficult. Although the form of the current tag can be colorful, the main content must at least meet the requirements of GB5296.4.

There are still a lot of issues that people often discuss on the market. The washing conditions identified on clothing are often inconsistent with the requirements of domestic product standards (for example, the usual washing label indicates that the washing temperature is 30 or 40 degrees, and the product standard The soap washing fastness testing temperature is 40 or 60 degrees), and the market monitoring method used for washing is generally based on product standards rather than clothing washing labels. Many clothing washing labels require lower washing conditions, so many manufacturers Will complain about the test conditions are too strict.

In fact, product standards are used as a basis for quality control. Just as foreign buyers' standards are also used to ensure the quality of procurement, washing labels are used by consumers for reference. The two are not in contradiction. If the manufacturer thinks that the lower the nursing condition is, the better it will be for him, it will be wrong. This does not evade the responsibility for ensuring product quality. It should be based on the attitude of serving customers and provide consumers with applicable guidance as far as possible. .

Tian Jianping, general manager of Tianxiang Group's China Market Division, which specializes in the inspection, testing and certification of consumer product quality and eco-safety performance, is the world's largest industrial and consumer goods professional inspection agency. In theory, foreign product quality inspection standards are not much different from China's, and many of them are the same, but there are some that may differ from country to country.

The label also has access standards Wang Jianping said that at present, foreign clothing brands enter China, the most problem is the label. Because different countries have different labeling requirements. In terms of dimensioning, foreign clothing models are S, M, L, or 36, 38, 40, etc., while Chinese clothing labels the size of the garment in terms of body shape, height, and bust (waist). of. If the size labeling is not performed in accordance with the provisions of the Chinese standard, it does not meet the requirements of the Chinese national standard and cannot be sold in the Chinese market.

Second, China imposes corresponding product standards for different product requirements, and it is also illegal for non-standard products to be sold in the Chinese market. However, in foreign countries, product manufacturers generally have stringent quality requirements for their own products. Traders generally use trade standards to monitor product quality, and rarely standardize products with national uniform product standards.

Thirdly, in the current spot checks on the quality of China's textile and clothing markets, “unsatisfactory pH and color fastness requirements” are common problems. Relatively speaking, China's relevant standards may have stricter requirements on the pH and color fastness of textiles and garments than the monitoring requirements of foreign markets. In fact, at present, there is no international mandatory requirement for pH, and the pH value of water extracts for textiles and apparel is slightly higher or lower, which can be corrected by simple treatment. Regarding color fastness, the implementation of uniform and strict standards may bring some difficulties to some individual designs.

Yang Ping also believes that if imported clothing is sold in the domestic market, it must first meet China's mandatory standards, and then also meet the final product standards identified by the product. The industry should popularize the mandatory standard GB5296.4-1998 "Guidelines for the use of consumer products, textiles and clothing" and attach importance to the conformity of product labeling.

Can labelization be standardized in order to promote the development of foreign brands? In order to enter the Chinese market, how can we quickly meet China's quality standards? "First, understand the requirements of learning the standardization system and related product standards in China. Second, it is also a good method to recruit professionals in this field and understand the relevant procedures." Wang Jianping said.

Wang Jianping believes that the most important thing is that when an apparel product enters the Chinese market, it must understand China's regulatory system and operating procedures for the quality of imported products, and actively establish a smooth communication and coordination mechanism with the relevant regulatory authorities. In China, the quality supervision of product entry and exit links is carried out by the entry-exit inspection and quarantine agency; in the production field, quality supervision is carried out by local quality inspection agencies; in the circulation field, product quality is regulated by local industrial and commercial administrative departments.

For the future development trend, Wang Jianping believes that the setting of product standards should be properly simplified. With the increase in consumer demand for personalization, too many product standard settings will be difficult to meet the trend of fashion and individuation. In the context of global economic integration, the circulation of goods will also play a certain role. The inhibitory effect.

Clothing tag and permanent tag are one of the components of clothing. It not only represents the brand features, but also is an effective carrier for brand recognition. It is also the brand's commitment to consumers. As people wear comfort, safety and functional requirements for clothing, the content covered by the tag will increase. Of course, it also assumes the functions of explanation and guidance, such as ingredient content, washing instructions, etc. Therefore, the standardization of signs and labels is a direct manifestation of the implementation of the apparel industry's development and international standards. Enterprises must attach importance to the standardized use of clothing tags and labels in order to maintain the healthy development of the entire industry.